[ ENTERTAINMENT + ARTS ]
Chicane is Pinewood’s only on-site specialist PR company, serving clients in the arts and entertainment industries. We offer an extensive range of PR-related activities at any level, from local to global’ exposure.

Pinewood Studios

We already have people in the Chicane team with industry knowledge and experience in these industry sectors and it isn’t something new to our company. Already in our client portfolio we have a major movie on board, which we are managing from a PR prospective from pre-production through to distribution.

Chicane also looks after theatre schools and has recently been commissioned to represent an organisation in the classical music industry, which requires global PR penetration.

The Arts & Entertainment industry is changing quickly in response to the advancing technology that has lead to the arrival of such tools as DVDs, TiVo, MP3 players, HDTV, IMAX and many more.

[ A CHANGING INDUSTRY ]
This new entertainment era has lead to many difficult media issues to manage, including questions such as legal/illegal downloads, a massive decline in advertising and the significance of program scheduling. Coupled with several mega mergers that have shaken up many cornerstone establishments, promoting Arts and Entertainment businesses including films, programmes and brands in this high tech environment can be increasingly challenging.

To meet this challenge, Chicane realises that in the media & entertainment industry, it will need the ability to track and monitor multiple brands across several types of media distribution and has therefore put these foundations in place.
[ MANFRED TRAILER ]